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Philip Morris Opens IQOS Flagship Store in Stockholm

Our latest innovation to contribute to make Sweden smoke-free, is now found in Sturegallerian, in the heart of Stockholm. In our IQOS Flagship Store we offer a big assortment of IQOS products and our IQOS Experts will answer any questions about IQOS and its technology.

IQOS is a new, innovative product that, thanks to a technology called HeatControl™, creates a new way of using tobacco, without smoke. HEETS are heatsticks which are used in the IQOS device. The device has a heat blade which, through advanced technology, heats the tobacco without burning it — creating a smoke-free vapour.

IQOS is intended for existing smokers, who are looking for alternatives. The best choice, of course, is using no tobacco at all. IQOS comes with a 30-days money-back guarantee. If you do not want to keep your IQOS after using it for 30 days, you can easily return it to get a full refund. Our on-site experts are there to help interested smokers in their transition to a smoke-free life.

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