All about IQOS
A smoke-free alternative.
The latest IQOS ILUMA breakthrough technology is taking heated tobacco and nicotine to the next level. The innovative bladeless SMARTCORE INDUCTION SYSTEM™ heats the tobacco and nicotine from within the tobacco stick without any smoke or ash, less smell than cigarettes and no need to clean the device after use. The all-new IQOS ILUMA rethinks the rules of heating tobacco and nicotine SMARTCORE sticks.

IQOS ILUMA PRIME
Most advanced device
Intuitive by design, effortless and clean.


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