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Welcome to the smoke-free future.
IQOS heats tobacco or nicotine SMARTCORE STICKS™ instead of burning them.
No smell of cigarette smoke
Heats tobacco and nicotine without burning it
No second-hand smoke or ash.
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As IQOS does not burn tobacco it creates no smoke, no secondhand smoke, no ash and less smell.*
*Important information: This product is not risk free and is used with nicotine products, which are addictive. Only for use by adults.
Studies* showed that the satisfaction of those who switched completely to IQOS is comparable to those who continued to smoke cigarettes.
*Source: 3-month clinical studies conducted in US and Japan with 160 adult smokers each under real conditions (ambulatory).
IQOS creates no smoke and therefore leaves less smell on you hands, hair and clothes than cigarettes.
With IQOS there’s no ash or smoke getting in the way of simple pleasures like enjoying time with your friends.
When you buy, you will get 60-days money-back guarantee. Not satisfied? You will get a full refund when you return the IQOS.
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100SEK off via newsletter*
399.00 SEK
All-in-one device 20 back-to-back sessions 20 sessions per full charge 1h 30m - 20 uses when Holder is fully charged
100SEK off via newsletter*
699.00 SEK
Holder and Pocket charger 2 back-to-back sessions 20 sessions per full charge 2h 15m to fully charge the pocket charger Recharge your holder on the go with your pocket charger
100SEK off via newsletter*
1099.00 SEK
Holder and Pocket charger 2 back-to-back sessions 20 sessions per full charge 2h 15m to fully charge the pocket charger Recharge your holder on the go with your pocket chargerIQOS ILUMA’s new SMARTCORE Induction System™ is completely bladeless, with easy tobacco and nicotine stick insertion.
The metal heating element heats the tobacco and nicotine from within the stick, using induction. So, the tobacco or nicotine is heated instead of being burned.
IQOS ILUMA™ is designed to be used only with tobacco or nicotine sticks. Do not use IQOS ILUMA™ and SMARTCORE sticks with previous IQOS generations, as this may cause damage to your device.
Over 60% of consumers agree that IQOS ILUMA produces significantly less smell compared to previous generations of IQOS.*
* 68% agreement amongst 714 adult consumers in Japan and Italy, 2020 – 2021.
Switched to IQOS in 2018
IQOS makes no smoke, so my partner is more comfortable around me.
Real adult consumer who was rewarded for providing the testimonial
Switched to IQOS in 2020
I love to stylize it. IQOS suits my style.
Real adult consumer who was rewarded for providing the testimonial
Unlock 100 SEK off your first IQOS device and dive into a world of exclusive offers, exciting events, and unforgettable celebrations!
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Money-back - If not satisfied after use
