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Discover different
The IQOS ILUMA i series introduces innovative features such as
Pause Mode,
FlexPuff and
FlexBattery.
Follow the link for more details and how to use tips.
- IQOS ILUMA i PRIME Holder
- IQOS ILUMA i PRIME Pocket Charger
- Charging cable
IQOS devices which are defective in terms of material or workmanship are covered provided they have been used in accordance with the user guide and which are subject to a valid warranty claim. If the IQOS is not used in accordance with the user guide it is not covered by the warranty
You can read more about IQOS-warranty here
Dimensions
Height: 101mm
Width: 14.5mm
Diameter: 14.5mm
Weight: 31g
Free shipping. Free returns. 60 days money back guarantee.
You can read more about Delivery & returns here
Read about common questions and answers here
Touch Screen
Check device status and customise your experience with a simple touch.
Pause Mode
Conveniently pause your experience for up to 8 minutes and resume where you left off*.
FlexPuff
Adapts to your pace and may provide 4 extra puffs**.
FlexBattery
Make the most of your Holder's battery with Eco Mode or Performance Mode. Prolong. your holder battery lifespan by up to one year*** or get up to 3 consecutive uses****.
Auto Start
Heating starts automatically when you insert the SMARTCORE TM stick.
**FlexPuff activation and number of puffs depend on individual usage patterns, thus extra puffs might not apply to all adult consumers and/or experiences. FlexPuff does not activate when pause is used.
*** Only when fully used on Eco Mode throughout the lifespan of the holder and may vary depending on personal consumption.
**** Only available in Performance Mode when pause is not activated.
Hard to choose?
Compare the IQOS ILUMA i series to see which device is right for you.
New
IQOS ILUMA i
PRIME
PRIME
Our most refined, intelligent device.
Touch Screen
Pause mode
FlexBattery
FlexPuff
Autostart
Up to 3 consecutive uses*
New
IQOS ILUMA i
For a flexible and effortless experience.
Touch Screen
Pause mode
FlexBattery
FlexPuff
Autostart
Up to 3 consecutive uses*
New
IQOS ILUMA i
ONE
ONE
Compact device. Seamless experience.
Touch Screen
Pause mode
FlexBattery
FlexPuff
Autostart
20 consecutive uses
* Only available in Performance mode when pause is not activated.
Download the IQOS app
Download nowIQOS ILUMA™ is designed to be used only with SMARTCORE STICKS™. Do not use IQOS ILUMA™ and SMARTCORE STICKS™ with previous IQOS™ generations, as this may cause damage to your device. Do not ingest or disassemble SMARTCORE STICKS™. This product contains a sharp metal part which can cause serious injury if swallowed. Keep out of reach of children. Visit Important information.
News
Blog
Tobacco Act
10/05/2025. What does the Tobacco Act actually mean? Find out about rules on snus and e-cigarettes and about smoking bans in schools, workplaces and public places.
Blog
Tobacco tax – what is it and how does it work?
01/05/2025. The tobacco tax is a tax imposed on all tobacco products. Find out more about the tax on snus and cigarettes and the debate on raising or lowering it.
Blog
What do cigarettes contain?
20/04/2025. What's really in cigarettes? Learn about the tobacco, additives, and chemicals that affect the taste, burn time, and smoke of a cigarette.
Blog
What do e-cigarettes contain?
15/04/2025. What do e-cigarettes contain? Let’s go through what e-liquids and nicotine salts consist of and the difference between e-cigarettes and regular cigarettes.
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Don't worry, we're not robots and we all speak Swedish and English.
Don't worry, we're not robots and we all speak Swedish and English.
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Sunday - Closed
