IQOS vs. E-cigarettes. What’s the difference?

You may already know about vaping and e-cigarettes, but you’re not sure of how they differ from our IQOS? Here is some condensed information about these two smoke-free alternatives.

IQOS and e-cigarettes are both smoke-free alternatives to cigarettes for adults who would otherwise continue to smoke or use other tobacco and/or nicotine products. Both are electronic devices and do not generate smoke like cigarettes. However, IQOS belongs to the category of heat-not-burn products.

Is IQOS an e-cigarette?

No. Heat-not-burn products like our IQOS are different from e-cigarettes because they heat tobacco, instead of flavored e-liquid (with or without nicotine) typically found in e-cigarettes. The concept behind IQOS is to allow adult smokers to experience tobacco that resembles smoking a regular cigarette to look and feel, but without burning the tobacco. Currently there is one IQOS model in Sweden; IQOS 3 DUO.

How does IQOS work?

IQOS is an electronic device that heats tobacco, rather than burning it, to produce a nicotine-containing tobacco vapor. The IQOS HeatControl™ Technology controls and regulates the temperature to prevent the tobacco from combusting.

IQOS only works with our specially designed tobacco sticks. Tobacco sticks consists of real tobacco, which is carefully selected and processed. The heatstick is evenly heated from the inside delivering consistent taste and a cigarette-like experience, without any fire, ash and smoke.

How do e-cigarettes work?

There are many types of e-cigarettes. They vary in size, performance and customization options, and while some are reusable other are disposable. However, most of them work according to the same principle and with similar components.

E-cigarettes are electronic devices that generally operate with a battery and heat liquids to produce an aerosol or what some users refer to as vapor. There are many kinds of liquids used for vaporization in e-cigarettes. When the e-cigarette is activated a battery-powered heating element heats and vaporizes the liquid from a tank. The vaporized liquid is then inhaled by the user via a mouthpiece.

If you’d like to read more about IQOS, HeatControl™ Technology and our heatsticks, visit our MORE ABOUT IQOS page.