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This website is intended only for users of nicotine or tobacco products who are over 18.

This website contains information about our tobacco products and we need your age to make sure that you are an adult in Sweden who would otherwise continue to smoke or use nicotine products. Our nicotine and tobacco products are not an alternative to quitting and are not designed as cessation aids. They are not risk free. They contain nicotine, which is addictive. Only for use by adults.

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Free & quick delivery - 1-3 working days
Money-back on IQOS devices - If not satisfied after use

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more about IQOS?

Discover your way to
a smoke-free alternative

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on IQOS ILUMA

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Want to know
more about IQOS?

Discover your way to
a smoke-free alternative

Money-back guarantee
on IQOS ILUMA

Not satisfied?

Win a Gift Box!

Share your best
gift to win

This product is not risk free and provides nicotine, which is addictive. Only for use by adults.

What makes IQOS different?

IQOS heats tobacco and nicotine instead of burning it. Welcome to a world without the smell of smoke.

  • No smell of smoke

  • Heats tobacco & nicotine without burning it

  • No second-hand smoke and no ash

Show me how IQOS works.

IQOS is an easy and intuitive pocket-sized electronic device that heats the tobacco & nicotine SMARTCORE sticks. The heat releases flavor & nicotine and also creates a vapor.

Watch the video below to see how IQOS works or read about here.

Important information: IQOS is not risk-free.
A jade green IQOS ILUMA PRIME holder and a matching device with a TEREA stick inserted.
IQOS ILUMA series

Innovative technology.

Learn more about the latest IQOS ILUMA devices, with an innovative induction heating system

Buy now Discover ILUMA

Buy now Discover ILUMA

Compare IQOS devices.

Let us take you through 3 new possibilities in 4 different colors.
Do not use SMARTCORE-sticks with previous IQOS™ generations, as this may cause damage to your device. SMARTCORE-sticks contain a metal part. Keep out of reach of children to prevent disassembly or ingestion.
See important information.
IQOS timeline banner

Join us in celebrating

5 years of IQOS in Sweden

This year we are celebrating half a decade of heated tobacco, real taste experience with no cigarette smell.

Worldwide, IQOS has reached a 10 year milestone in its journey for a better future and next level satisfaction.

See our journey
A IQOS ILUMA with pink holder

Your style. Your details.

Mix and match as you go our widest range of accessories. Ever.

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